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How to Create the Best Performing Google Display Ads

Inline rectangles are the most effective ads on the Google Display Network.

They are often used to break text, trigger video ads, or play lightbox ad experiences.

Most ad hosts prefer a 300 x 250 inline rectangle, the most common size on Google’s ad network.

You can also use thin and wide banners for maximum reach and incremental revenue.

The 320 x 100 banner is the best-performing size in Google display ads.

These banners are long and take up most of the space on a website.

A leaderboard ad is the most effective when placed at the top of the page.

This format is also effective for banners on forums and websites.

How to Create the Best Performing Google Display Ads

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